Iranian cinemas see 17% surge in attendance in one month
Iranian cinemas welcomed 2.7 million viewers during the one month-period from September 22 to October 22, generating a box office revenue of approximately $2.34 million.
Compared to the same period last year, the number of viewers increased by 17% and the box office saw a 49% growth, IRNA reported.
This achievement is significant, as this month often experiences a decline in cinema attendance due to the reopening of schools and universities, as well as changes in family lifestyles and weather patterns. However, the release of a popular film helped to offset this decline, preventing from becoming a slow month for cinemas.
During this month, the comedy film ‘Pressure Cooker’ performed exceptionally well, attracting 1,179,000 viewers and generating $1.07 million in sales within 14 days.
The animated film ‘Woolina and the No Birds’ also exceeded expectations, with 499,000 viewers and $380,000 in sales within less than a month.
The comedy film ‘Texas’, which was released in June, continued to attract audiences, with 182,000 viewers and $169,000 in sales during the one-month period, making it the third most popular and highest-grossing film of the month.
If the cinemas can also release one or two notable social films, it will provide a suitable offering for fans of this genre, making this season an unforgettable season for Iranian cinemas. This achievement will set a benchmark for future months, providing a basis for comparison with future box office results.