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Iran’s cinema sees 31% growth in audience
Despite expectations that unusually hot weather and the month of Muharram holidays would slow down cinema attendance, Iran’s film industry thrived. Until August 5, a total of 12.2 million tickets had been sold, generating nearly $1.15 billion in box office revenue, IRNA wrote.
Comparatively, during the same period last year, there were only 9,255 ticket sales, amounting to $66.5 million in box office earnings. This year’s figures represent a significant improvement, with a 31% increase in audience numbers and a remarkable 73% jump in box office sales.
With five films attracting over 1 million viewers each until August 5 and a promising lineup for the remaining months of the year, expectations are high that this trend will continue. IRNA’s prediction from late last year, forecasting over 30 million viewers and box office revenues exceeding $3.2 billion, is now well within reach.
Looking ahead to the fall season, with a strong slate of comedy, social drama, and children’s films set for release, the Iranian film industry is poised for further success. While it remains to be seen if a single film will break the 300 billion rial ($49.2 million) mark, several films are expected to surpass the 200 billion rial ($3.28 million) threshold, and many others are anticipated to cross the 100 billion rial ($1.64 million) mark, further boosting audience numbers and box office
sales.