The Iranian pavilion, managed in collaboration with the World Touring and Automobile Club, showcased Iran’s historical, cultural, and natural attractions, as reported by ISNA.
Mohammad Hossein Soufi, CEO of the Touring & Automobile Club of the Islamic Republic of Iran, expressed the importance of participating in such tourism exhibitions.
He emphasized the immense potential within Iran’s various historical and cultural facets and the country’s appeal to global travelers.
Soufi highlighted the significant opportunity presented by these exhibitions to further promote and enhance these attractions.
He noted that Iran’s tourism professionals can not only engage in dialogue with peers from around the world but also attract a larger share of global tourists to experience Iran’s offerings while effectively presenting the true face of the nation to the world.
The exhibition, which ran from October 11 to 13, featured Iranian tour operators introducing travel packages and investment opportunities, while also promoting the country’s tourist attractions.
The TTG Travel Experience is Italy’s most significant B2B exhibition and a hub for exchanging information, ideas, and innovations within the global tourism industry. The exhibition’s primary aim is to foster the growth and development of Italy’s tourism sector while simultaneously marketing and expanding the travel industry on a global
scale.