Iran’s global share of halal products below 1%
Iran’s stake in the global halal mega market stands at less than one percent, indicating a significant shortfall in this sector and substantial setbacks, the head of Iran’s Institute of Standards said Monday.
Mehdi Eslampanah added that previously, only 30 halal certifications had been granted in Iran. However, since the current government took office two years ago, over 1,000 halal certifications have been issued for a wide range of Iranian products, goods, and services, IRNA reported.
Eslampanah said the Institute of Standards, which deals with standardization and certification, had placed considerable emphasis on marketing within the thriving halal market.
The issuance of the halal certification aims to streamline the participation of companies and producers in target markets, he said.
Eslampanah pointed to Iran’s annual export of halal products to Malaysia, which amounts to $50 million.
“With the necessary conditions in place, reaching an annual export value of $500 million to Malaysia is within close reach,” he said.
Halal products have a dedicated customer base with sufficient purchasing power, and their export growth would undoubtedly contribute to Iran’s economy.